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The Products Are Part Of The "Grow With Aldi" Range Launched In May
Aldi has announced that 48 products form a total of 7 suppliers will be returning to stores on Sunday, September 13th for two weeks only. Among these products are 3 Irish produced plant based products: Magic Mayan Chocolate, Furnace Green Black & White Pudding, and Porter & Nash Gravy.
The products were initially part of the Grow With Aldi Special Buy Event which saw over 70 homegrown Irish products available in Aldi stores nationwide for a 2 week period in May.Similar to Super Valu's Food Academy Program, Grow With ALDI is committed to supporting growing Irish food producers and giving them mentorship and business advice. The initiative, developed in partnership with Bord Bia, supports small and medium Irish suppliers in listing with a national retailer.
"With all that has happened worldwide over the past few months, there couldn’t be a better time to be buying more Irish"
Buying Irish In A Time Of Crisis
Now in its third year, Grow with Aldi has seen a €500,000 investment from ALDI in 2020 alone, and to date, the company has invested over €1.5million with small and medium Irish suppliers since it began in 2018. The supermarket has an extensive range of existing plant based & vegan products and looks to add further as sales grow.
John Curtain, Aldi's buying director, has emphasized the importance of buying Irish products at a time of economic uncertainty.
"Grow with Aldi has consistently delivered for everyone involved.
"Small and medium-sized Irish suppliers get the opportunity to have their product sold nationally, shoppers get to enjoy the best Irish-made products being created and Aldi gets to work with even more Irish suppliers.
"This means more Irish products on shelves for customers, as well as support for these suppliers during these challenging times.
"With all that has happened worldwide over the past few months, there couldn’t be a better time to be buying more Irish."